Rick Zehr

Board Member

Rick Zehr is an innovative, transformative executive with over 25 years of success developing healthcare organizations into state-of-the-art thought leaders.  His strong history of launching world-class, cutting-edge health and wellness services and products has established his organizations as international leaders.

Since October 2016, Zehr has been the  CEO of EZ Healthcare Innovations, LLC, providing senior-level consulting to healthcare organizations in the areas of clinical services, financial management including revenue cycle, third party payor, budgeting, forecasting, etc.  He specializes in behavioral health, including addiction medicine, mental health, autism services, and telehealth solutions. In February 2020, Zehr also became the General Manager, Long Term Care, VirtuSense Technologies where he helps senior living organizations integrate VirtuSense fall reduction technology across their continuum.

Zehr became President of the Institute of Physical Medicine and Rehabilitation (IPMR) and the Rehabilitation Foundation of IPMR in January 2012 and President of OSF IPMR in October 2015.  While President of IPMR, Zehr led the organization to national prominence as one of North America’s most innovative and comprehensive outpatient rehabilitation providers.

For nearly 25 years, Zehr developed the Illinois Institute for Addiction Recovery into the world’s first and most comprehensive multiple and specialty addiction hospital-based treatment provider; has educated Fortune 50 companies, universities, and municipalities, and made numerous media appearances including “CBS This Morning”, Newsweek, Radio Islam, E! Network and the Times of London, while assisting all major media outlets such as Sports Illustrated, NPR, the BBC, ABC, NBC, and Fox.

A native of central Illinois, Zehr received his bachelor’s degree in psychology from Eastern Illinois University and his master’s degree in clinical psychology from Illinois State University.  He is an active community leader who has sat on the Greater Peoria Area CEO Council, the University of Illinois College of Medicine Dean’s Council, the Eastern Illinois University College of Science Advisory Board, and the area’s Dyslexia Awareness Network Board of Directors.

As an Illinois healthcare executive, Rick has always been impressed with Lifeline Pilots’ mission to facilitate free air transportation for financially distressed passengers with medical needs. Rick plans to help LifeLine Pilots grow through his broad and diverse healthcare network.